Bluegrass Sports Management

About Us
Our Background
Meet Alex Lynch, a dynamic professional who brings the discipline and determination of a former NCAA Division 1 Track and Field Athlete at the University of Louisville to the business world. With years of proven experience in Business-to-Business (B2B) sales, Alex combines a competitive spirit with strategic insight to drive results for clients and organizations alike.
Alex’s athletic background instilled a strong work ethic, goal-oriented mindset, and commitment to excellence—qualities that now define his approach to building lasting business relationships and delivering tailored solutions. Whether working with startups or established enterprises, Alex’s focus on collaboration, innovation, and client success sets him apart.
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Recognized by the NCAA and the Commonwealth of Kentucky as authorized representatives for student-athletes, we are committed to fostering opportunities that align with their goals, talents, and aspirations. Whether it's navigating Name, Image, and Likeness (NIL) opportunities or building strategic partnerships, we provide guidance rooted in integrity, excellence, and results-driven solutions.
Driven by the belief that meaningful connections and strategic partnerships are at the core of business growth, Alex is dedicated to helping student athletes achieve their goals and exceed expectations.